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Middle Salesforce Marketing Developer
We are looking for a Middle Salesforce Marketing Developer to join our remote team and take part in fan engagement e-mail marketing and push notification campaigns.
Your primary focus will be to develop audience segmentation and targeting in Salesforce Marketing Cloud (SFMC) to support campaign strategies. You will champion the continuous advancement of email marketing capabilities, including targeting, personalization, and creative development in collaboration with multiple stakeholders, designers, developers, and business teams at the direction of department leadership.
responsibilities
- Take part in fan engagement e-mail marketing and push notification program initiatives
- Develop audience segmentation and targeting in SFMC to support campaign strategies
- Assist in the continuous advancement of email marketing capabilities, including targeting, personalization, and creative development
- Collaborate with Solutions Architect to implement new automated workflows and triggers within Salesforce Marketing Cloud to support dynamic messaging personalization
- Oversee work and responsibilities for marketing intern as it relates to email marketing
- Work closely with the Manager and Business Intelligence team to elevate reporting and the development of new insights
- Suggest new processes for other divisions for e-mail requests, communication of KPIs, and strategy
requirements
- A minimum of 2 years of experience in Salesforce Marketing Cloud and email marketing campaigns
- Strong knowledge of CSS and HTML
- Proficiency in Salesforce Marketing Cloud and experience with audience segmentation, targeting, and journey campaigns
- Experience working with marketing platforms such as Hightouch to create audiences to support cross-channel campaigns
- Experience in mentoring and training others in email marketing
- Strong communication and collaboration skills, able to work effectively with multiple stakeholders and teams
- Advanced English proficiency, able to communicate effectively in a remote environment
nice to have
- Experience with A/B testing and optimization strategies
- Familiarity with data manipulation tools such as SQL and Excel
- Experience with push notification campaigns
These jobs are for you
benefits for locations
Colombia
For you
- Prepaid Medicine with Colsanitas for you and your legal dependents
- MetLife Life Insurance for you
- Thousands of projects for top brands
- Stable income
For your comfortable work
- 100% remote work forever
- Free licensed software
- Possibility to work on your own device (BYOD)
- Stable workload
- Flexible engagement models
For your growth
- Free trainings for technical and soft skills
- Free access to LinkedIn Learning platform
- Support from a personal Skill Advisor
- Language courses
- Free access to internal and external e-Libraries
- Access to internal communities and competency centers
- Certification opportunities
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