senior business analyst for a leading business services provider

Business Analysis, Technology Consulting

Georgia

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Senior Business Analyst for a Leading Business Services Provider

We are currently looking for a remote Senior Business Analyst with expertise in Google Analytics, Google Tag Management, and Google Marketing Platform to join our team.

The customer is a provider of high-quality business services in such areas as IT, Procurement, HR, Product Lifecycle Services, Financial Reporting and Analytics, and Real Estate and Facility Services.

The main pool of tasks is associated with performance analysis, Google Analytics integration, and implementing tags for websites.

responsibilities

Configure the properties in Google Analytics at website level and tracking them in Google Analytics platform
Enable API’s for the websites configured in Google Analytics by integrating Google Analytics with Google Cloud platform
Generate custom reports in Google Analytics which help business to analyze the performance of the websites
Implement google tags for websites for additional tracking purposes

requirements

3+ years of Google Analytics experience
Knowledge and Awareness of how to implement Google Analytics
Ability to onboard websites into Google Analytics platforms
Experience working with webmasters in configuring websites in Google Analytics
Experience working on Google Tag Manager
Strong experience in web analytics
Experience as a proven Digital Data Analyst, Marketing Insight Analyst, Insight Analyst, or Campaign Analyst
GTM (jQuery, JavaScript)
Proficient English (written and spoken) B2

nice to have

SQL Experience would be a massive help
Knowledge on pharma & life sciences domain is added advantage which can be used in implementing tagging for HCP portals and patient portals
Understanding of API’s is added advantage